Shown below is the audience research I have carried out so far. If I was to draw a conclusion from the research I would evaluate saying that our idea is largely liked and people seem to think that our concept suits the song- I also discovered a few ideas people suggested to improve our narrative (such as beginning the argument between the main couple later on so that it suits the lyrics more), and consequently we will take this on board in the making of our music video. The research also showed how the majority of our target demographic consists of young people (although some older people may be interested in watching it too) and they are more than likely to be female, but once again males are likely to watch it as well.
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